there's a fishy smell in the kitchen...

If we speak about advertising campaigns, in my opinion there's nothing better than PLATINUM FMD, a brazilian studio which has become famous for their visually astounding campaigns realized with a mixture of 3d, Photoshop and studio photography.

take a look to these previous SeaWayBLOG posts:

• Around the sun
• Fire and Water

In this case it's a campaign for a producer of extractor hoods for kitchen, playing with the bad smell you can have in your kitchen after having cooked some fish....
created by PLATINUM FMD

PHOTO: LEONARDO VILELA

3D: BERNARDO BARBI / LUCIANO HONORATO

MANIPULATION: LUCIANO HONORATO / FLAVIO ALBINO

Agency: Mc Cann

Art Director: Paulo Salgueiro

Client: Falmec